No-Code/Low-Code Automation: Everything SaaS vendors need to know

By now, you might have heard of low-code automation; an easier way of building automatic workflows between the apps you rely on – with minimal coding experience. Low-code typically favours intuitive, easy-to-navigate visual builders with limited coding requirements over complicated back-end coding. 

While low-code may require minimal coding to execute, no-code takes things a step further and, you guessed it, requires absolutely zero coding. No-code is even more accessible, allowing traditionally non-techy users – think marketers, salespeople, and HR folk – to build intuitive, automatic workflows through a simple, drag-and-drop interface. 

Suddenly, every user can automate their everyday business tasks without ever having to think about back-end infrastructure and all the fiddly components that typically come with letting App A talk to App B.

These automations are easy, effective, and great for improving processes and productivity. Equally, by offering your customers a simple solution to their complex problems, you’ll be primed to increase retention, satisfaction, and loyalty in the long run, giving them no reason not to love your platform.

Ultimately, you’ll empower your users to:

Stay agile

Whatever your user’s role may be, they undoubtedly waste a lot of time delegating, managing, tracking, and updating various processes. It’s critical to their success, but boy does it make them less efficient. 

Rather than spinning dozens of plates and updating everything and everyone every second of the day, they can deploy workflow automations to do this for them. 

The ability to create these no-code automations helps users wave goodbye to complexities, rest assured their people and processes remain in sync and let out an overdue sigh of relief that they’re finally on top of their workload.

The result?

• It’s easier for users to connect apps without calling in the IT team. 
• There’s less pressure on them to manage repetitive tasks.
• They’ll get more done in less time.

Stay cost-effective

It’s no secret that there are never enough hours in a day for devs. They’re understaffed, overworked, and don’t have the appetite for anything else to be thrown on their plates. 

As such, many businesses face the same dilemma: do I spend more on hiring, or do I spend more on the devs I have in the hopes they can get more done? Spoiler alert, they’ll end up spending more either way.

While no-code automation won’t make devs obsolete, it’ll certainly free up their valuable time. With no-code, everyone and anyone can become an honorary dev as they independently build and enjoy the custom workflows they need. 

The result?

• Every employee can make their workflow dreams come true, becoming more productive without leaning on devs or learning code.
• Devs can become more productive too, as they’re free to focus on mission-critical work.
• Businesses can improve efficiency and cost-effectiveness at the same time.

Stay focussed

In today’s ‘everything now’ world, we all get caught up in never-ending to-do lists, nonstop requests, countless processes, and boring tasks. It can be hard to keep up with everything, let alone find time to focus on creating a kick-ass experience for our customers.

No-code relieves users of much of that noise, clearing their mind and their to-do lists so that they can focus, distraction-free, on what matters most. Hello no-code automation, goodbye time-and-focus-consuming tasks.

The result?

• Users can automate their repetitive tasks.
• They can rest assured that no-code automations will relieve them of their workload.
• They can finally focus on what’s most important to their role.

Stay in control of their data

Data is the lifeblood of every modern business. Whether it’s sensitive business data or customer data, we need to protect it as best we can. But we also need to use it to drive innovations, insights, and improvements. To do both, we need to be in full control of our data.

In a no-code environment, users can control how, when, why, and where their data is stored, shared, or used. Data is only shared at the command of an automated workflow, so users have peace of mind that it’s not going to end up where it shouldn’t.

They can also sync and modify their data in real-time, using data modifiers or pre-built connectors without getting bogged down in code. 

The result?

• See, sync, and control data in real-time. 
• Put an end to scattered, difficult-to-navigate data across your organization. 
• Gain peace of mind that data is safe and secure.

Ready to wield the power of automation? Choose the right no-code automation environment

If more time, money, and focus for your customers sounds appealing and you’re ready to introduce the power of no-code, it’s important to find the right platform offered by the right partner.

While some providers may promise the world in the first instance, the honeymoon period will swiftly end when you realize that they offer only the most basic integrations. Anything beyond this will require a nice cheque to unlock the capabilities you really need, lest you risk losing your customers to a poor, limited integration experience. 

For true business automation from the get-go, choose a platform that offers pre-built, third-party, and custom connectors as standard, powered by a great automation engine and an intuitive, easy-to-use visual builder.

Our embeddable no-code workflow automation system is one such solution, and we’ve spent years perfecting it to enable your users to build workflows with ease, immediately saving them time, energy, and resources. What’s more, it’ll cement their trust in you, your product, and your commitment to providing an unbeatable, automation-enabled solution.